How is Telegram Engagement Calculated? The Importance of Engagement Metrics
Today, businesses highly use online ads to promote their products and services. Telegram channels are a great option to advertise online. They let you find your target audience and publish ads for a great number of people. You can also see Telegram channel analytics to understand your audience better. How to find the right Telegram channel to promote your service? You can use Telegram platforms. One option is to use Telega.io to find out your Telegram analytics. The platform also shows your number of followers and engagement rate.
How can Telegram platforms calculate engagement? Engagement is an important Telegram group analytics. It shows how your followers interact with your content. For example, engagement can include comments, orders generated from your posts or poll votes on Telegram. It is a crucial characteristic for business. The reason is that the number of followers is not enough.
The engagement rate shows how many people watch your content and use it. It is one of the best tools to show you how successful your posts are. The general rule to calculate the engagement is to multiply the number of followers by 100. Then you should divide the total engagement by this result.
Engagement is sometimes a more important Telegram analytics tool than followers. A Telegram channel can have a big number of followers. At the same time, they will not watch your posts or buy your products. With big engagement, more people will see, comment, and buy the services. That is why it is important to compare the total followers with the total engagement. Yet, a disadvantage of this Telegram analytics feature is that it shows all the metrics the same. It shows likes, comments, or shares as the same characteristic. That is why you can’t test the engagement in an objective way.
How to See Your Telegram Channel Analytics?
You can see your Telegram channel analytics in the statistics of your Telegram app. There is a special field that shows different metrics of your channel. You will see the number of views, followers, and comments. You can also find information about views on certain days or times. Yet, this analytics Telegram may not be enough. For quality check of your Telegram analytics, you can use online platforms like Telega.io. On the website, all Telegram channels are arranged by topics. You may find your channel in the necessary topic and see its statistics.
There are also helpful filters in Telega.io. You may choose the right ER percentage, the number of followers, and views per post. This will let you arrange the channels and find the best one to promote your services. For each channel, the website shows followers, views, and ER. You can also figure out the CPM, FV, and mentions of the channel.
This is a useful tool to find the Telegram channel for products advertising. At the same time, you may find your ready channel here and see its statistics. In topic analytics, you can see information about the CPM, ER percent, and the number of channels. This will let you choose the right topic for the promotion of your services.